"Only slightly more than 30% of the code developed in application software development ever gets used as intended by end-users. The reason for this statistic may be a result of developers not understanding what their users need."
-- Hugh Beyer and Karen Holtzblatt, "Contextual Design: A Customer-Centric Approach to Systems Design," ACM Interactions, Sep+Oct, 1997, iv.5, p. 62.