Ari Lightman is a Distinguished Service Professor of Digital Media and Marketing in CMU's Heinz College of Information Systems and Public Policy. Ari is also director of the CIO Institute at CMU, co-director of the CISO Executive Education Program and commercialization advisor for the Center for Machine Learning and Health. He teaches classes focused on assessing and measuring the impact of emerging technologies including digital transformation and measuring social, and has 20 years of experience in new technology development and commercialization.